Behind the scenes: Deepti Sharma’s website rebrand
Does your website capture the moments or evolution of your story? My client, Deepti Sharma, decided hers didn't and wanted to rebrand. In this IG live, you'll learn about Deepti. And why it's important to invest in yourself, what it's like collaborating with a team, and how her story ties into her brand visuals.
6 business lessons I learned from making sourdough bread
Making sourdough bread has tested my perfectionism and patience in more ways than one. And when I shared my struggles in my IG stories, I was surprised at how many people also felt the same pain. One follower said making sourdough bread is her Everest. It got me thinking…if I’m not alone when it comes to making sourdough bread, then I’m definitely not alone when it comes to business challenges. Click to read the 6 business lessons I learned from making sourdough bread.
You deserve a vacation while running a business
As a small business owner, you get to decide when you want to work and when you don’t. It’s probably one of the luxuries that made you want to start your own business in the first place. But when you have so much freedom and flexibility, you may also feel guilty or judged by people who don’t. Here’s your reminder that you deserve a vacation while running a business and 5 guilt-free ways to do it.
10 must-haves to include on your website homepage layout
There’s a common misconception when it comes to website design. Many think that you just throw pretty photos and words onto your website. But you want to think about your ideal client. Who they are, what they are experiencing, and how they're feeling right now. The goal of your website is to give your ideal client a clear and easy path to decide whether or not you are the person to solve their problem. Include these 10 must-haves on your website homepage layout to paint the picture of how you help your ideal client and get them to say “Yes!”.
How to find clients for your business that you WANT to work with?!
It’s stressful when you haven’t booked a client in months. But by relooking at your ideal client avatar, you’ll learn what you need to start getting clients who are eagerly waiting for your posts to show up in their feed, booking sales calls and buying your offers with no objections, and raving about your services after you've worked together.
How to choose memorable brand colors
Brand colors do more than just make your business look pretty. They keep you top of mind and help build brand recognition which ultimately increases sales. So how do you choose brand colors that will match exactly how you want to be seen?
How to find your why as an entrepreneur
Yes, finding your why is the motivation that encourages you to go after your dreams. But it’s also why your dream customer wants to support you and your business. Get everybody’s ears perked up with interest because they believe in your why as much as you do.
How to start a passion project for your business
If you’re a seasoned business owner having a slow month or a brand new business, a passion project can help practice your skills, build a portfolio, explore new interests, flex your creativity, and build your confidence without client pressure.
Build your confidence on camera
The key to standing out from the crowd is sharing your story AND your face with your ideal clients. But for most small business owners, the first obstacle to overcome is showing up with confidence on camera.